This first step is actually the most important one, as it involves a solid understanding of the company it is created for. It involves a good understanding of you – what your business goals and dreams are, and how the web can be utilized to help you achieve those goals.
Using the information gathered from phase one, it is time to put together a plan for your website. This is the point where a site map is developed. The site map is a list of all main topic areas of the site, as well as sub-topics, if applicable. This serves as a guide as to what content will be on the website and is essential to developing a consistent, easy to understand navigational system.
Drawing from the information gathered up to this point, it’s time to determine the look and feel of your site. Target audience is one of the key factors taken into consideration. A site aimed at teenagers, for example, will look much different than one meant for a financial institution. As part of the design phase, it is also important to incorporate elements such as the company logo or colors to help strengthen the identity of your company on the website.
The developmental stage is the point where the website itself is created. At this time, I will take all of the individual graphic elements from the prototype and use them to create the actual, functional site. This is typically done by first developing the home page, followed by a “shell” for the interior pages.
Testing and Delivery
At this point, I will attend to the final details and test your website. I will test things such as the complete functionality of forms or other scripts, as well as testing for last minute compatibility issues (viewing differences between different web browsers), ensuring that your website is optimized to be viewed properly in the most recent browser versions.
The development of your website is not necessarily over, though. One way to bring repeat visitors to your site is to offer new content or products on a regular basis. I will be more than happy to continue working together with you, to update the information on your website.